Course description

This is the most comprehensive communication and sales training course at Star Sport. It goes beyond theory and teaches admins to handle every parent situation with confidence, clarity, and genuine care.


The course is built on three foundations:


•  The Sandra–Sandler Communication Method — a globally proven, consultative approach that removes pressure and builds real trust

•  Language Confidence for Filipino Admins — practical English phrase coaching, voice confidence tools, and the exact words that work

•  Star Sport Academy Mastery — deep knowledge of the academy’s programs, technology, venues, leagues, and 12-month development system


Admins will study seven training chapters before reaching the final assessment:


•  Chapter 1 — The Sandra–Sandler Philosophy: why consultative, no-pressure communication works

•  Chapter 2 — Language Confidence: phrase replacements, voice quality, and power phrases for Filipino admins

•  Chapter 3 — Parent Psychology: the five fears, the four parent types, and what every parent really wants

•  Chapter 4 — Selling Star Sport Academy: the apps, structured curriculum, 12-month program, leagues, Gothia Cup, venues

•  Chapter 5 — Real Parent Scenarios: first calls, overdue payments, makeup classes, absent students, complaints

•  Chapter 6 — The Daily Practice System: recording, partner practice, and weekly self-assessment

The course concludes with a 55-question assessment across 12 sections — testing not just memory, but real judgment in the situations admins face every day.

What will i learn?

  • After completing this course, admins will be able to:
  • Hold a complete first-contact parent conversation from warm opening to tryout booking
  • Handle overdue payments professionally through the full 5-stage follow-up system
  • Manage makeup class requests within policy, clearly and warmly
  • Follow up on absent students in a way that feels caring, not administrative
  • Handle parent complaints using the 3-step acknowledge–escalate–follow-up process
  • Replace weak language habits with confident, warm, professional English phrases
  • Identify which of the four parent types they are speaking to and adjust their approach
  • Practice daily with a partner using the Sandra Criteria feedback system
  • Present every Star Sport advantage — the app, structured curriculum, 12-month program, leagues, Gothia Cup, and venues — naturally and confidently
  • Score 80% or above on the final 55-question assessment

Requirements

  • Completion of the Admin Responsibilities at Star Sport Academies course
  • Basic ability to communicate with parents by phone and WhatsApp
  • Access to the Star Sport CRM and parent app
  • Willingness to practice conversations out loud with a partner

Frequently asked question

The Admin Responsibilities course teaches what to do operationally. This course teaches how to communicate — with parents, about the academy, and about the child. It is entirely focused on language, confidence, and real conversation skills.

Most Star Sport admins are Filipino and English is their second language. This course directly addresses the specific language habits that reduce confidence and effectiveness — replacing them with the exact phrases that work with UAE parents.

No. Scripts kill authenticity. The goal is to understand the principles so deeply that natural, confident conversations become second nature. The dialogue examples in this course are models to adapt, not lines to memorise.

Gothia Cup is one of the world’s largest international youth football tournaments, held in Sweden. Star Sport sends selected players every year. Admins must know this because it is a powerful differentiator — it shows parents that the academy offers real international exposure and ambition for their child’s development.

Star Sport runs a year-round structured training calendar — not just a term-based schedule. This means continuous development for the child, no loss of progress over holidays, and a long-term pathway rather than short-term enrollment. Admins must be able to explain this clearly.

55 questions across 12 sections. Every question tests a real situation. Passing score is 80% or above.

Guroo Courses

#

#

Free

Lectures

5

Quizzes

12

Skill level

Intermediate

Expiry period

Lifetime

Certificate

Yes

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